Thanks to the hard work of the Association of American State Geologists, the second week of October has been officially declared "Earth Science Week" every year since 1998. So we decided to have Jeopardy!'s rarest gem, Ken Jennings, school us on the hardest rock of them all: diamonds. Are they really forever? Are they a girl's best friend? Let's shed the cold, hard light of 10-carat truth onto some of these semiprecious superstitions.
The Debunker: Is a Diamond Engagement Ring Traditional?
Today, everyone knows that if you like it, you should put a ring on it. Diamonds, after all, are an age-old symbol of permanence and strength. What could be a better symbol for the start of a marriage? You'll probably be surprised to hear that the idea of a diamond engagement ring isn't a storied tradition at all. In fact, it's a mid-20th century invention, the result of the most successful ad campaign in history.