I ventured out to Bed Bath and Beyond today, where they have these for $20 each, and have display models. I took one for the team and risked lice and aids, testing their grimey demo out on a display bed. The pillow is more firm than I prefer, and the material is the cheap kind of fill that gets lumpy in certain places. But the position it left me in was not uncomfortable, and seemed to support everything well. It felt more like a "head stand" than a pillow though, but the ear hole was more comfortable than I expected. Now I might have to buy these just for that.