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58,341
4.3 out of 5 stars

Top positive review
10 people found this helpful
LOOKS AMAZING!!
By TM Day on Reviewed in the United States on May 16, 2025
Wanted to ditch the dye for good and grow out to my natural gray and white hair. Which I have once before. I love my gray hair but after a new cut decided to color again and wasn't happy with it and absolutely regretted it. I left it alone for about 4 months and really hated the unflattering line so I took the plunge and bleached out the color with L'Oreal Paris Feria Platinum Bounce Bond Care Lightening System, which did a fabulous job. For reference my hair was a light auburn. The secret is to wear a foil cap and check it every 10 to 15 mins. After 35 mins my hair was lightened up to almost platinum, (which is the key) I added a purple conditioning toner, rinsed , dried, then added the color. Because my hair was so porous after bleaching the color took beautifully. Now my natural white that is underneath is still there but it looks bright and beautiful, so no issues with that. I'm going to color once more to "seal the deal' then after just add gloss for silver hair once a week, and let my hair transition back to gray. Could not be happier with how it came out. Honestly though, it would not have come out this gorgeous without first bleaching it. The photos do not do it justice because of the lighting, but it literally came out just as the box indicated.
Top critical review
I will not be getting this color again but I will buy it again
By Augustine couch on Reviewed in the United States on May 30, 2025
This we did not like my hair didn't turn out the way I wanted it to turn out

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